Slovak Pavilion

Visitors found the Slovak three-storey pavilion with an area of over 1550 m2 in the heart of the Mobility district.

ACHIEVEMENTS OF THE SLOVAK PAVILION AT EXPO 2020 DUBAI

PSP_0608

During the six months of Expo 2020 in Dubai, the Slovak pavilion welcomed up to 600,000 visitors from all over the world.

Študenti-Ateliér-Transport-dizajn-VŠVU-2-1

Slovak Investment and Trade Development Agency (SARIO) arranged 550 B2B meetings for Slovak entrepreneurs at the Expo.

The hydrogen car MH2 caught the attention of the most successful car influencer #SupercarBlondie

Tomark-Attack-Viper-1-1

During the 6 months of Expo in Dubai, we welcomed 12 royal visits!

The 19-year-old pilot #ZaraRutherford achieved a Guinness world record on the Slovak Shark Aero aircraft!

IMG-20211022-WA0066-1

Slovakia hosted 9 professional thematic missions!

At Expo we introduced a unique lung ventilation technology for COVID-19.

GTF_2257-1

Slovak innovators at Expo were also supported by the President of the Slovak Republic ZuzanaČaputová.

GTF_2786-1

Slovak National Day was one of the most successful at Expo 2020 Dubai.

PSP_0051

During Expo 2020 in Dubai, the @warholsbarandbistro restaurant served 6 000 servings of our traditional sheep cheese dumplings as well as 4 000 cups of Kofola.

PSP_2031

The Slovak Pavilion scored at Expo due to the high number of physical exhibits.

At the Expo, we presented the most powerful computer processor in the world!

Slovak Pavilion ranked among the most popular

The Slovak Pavilion at Expo Dubai 2020 had been popular with international visitors in its six months since opening. It scores in Google rankings, despite the fact that we had one of the lowest budgets compared to other countries. Visitors have been most impressed by Slovak innovations including a hydrogen car, aircraft, sustainable mobile housing, as well as the beauty of Slovakia, excellent food, and friendly staff. The Slovak Pavilion received a 4.6 rating out of a maximum 5 stars on Google, making us one of the most successful countries. We were ranked ahead of countries such as France, Poland, Australia, the USA, South Korea, Russia, China, Oman, Switzerland, and neighbouring Czech Republic.

National Day of the Slovak Republic

On the occasion of the Slovak National Day at the World Expo 2020 in Dubai, we presented ourselves to an international audience as a modern country rich in innovation, with an exceptional folklore heritage and talented contemporary artists.

Visitors to the event from all over the world were enthralled by the folklore ensemble SĽUK, violinist Filip Jančík, singer Jan Kirschner, and Billy Barman with band.

Visitors from all over the world could enjoy the dance performances of the futuristic Mirror Family group in costumes made from hundreds of mirrors, and dance-acrobatic choreography by Ján Minárik.

Key guests included the President of the Slovak Republic Zuzana Čaputová, the Minister of Economy Richard Sulík and his delegation, the General Director of Slovakia Travel Václav Mika, and the Ambassador of Slovakia to the United Arab Emirates Michal Kováč. 

The National Day afternoon programme featured the Business Forum, organized by the Slovak Agency for Investment and Trade Development (SARIO), which was opened by the advisor to the President of the Slovak Republic Norbert Kurila. As well as SARIO General Director Róbert Šimončič, the event was attended by representatives of chambers of industry and commerce, investors, and business representatives from the Middle East region.

At the Hydrogen Business Cocktail under the auspices of the Slovak Innovation and Energy Agency (SIEA), the first to perform was Peter Blaškovitš. There was a discussion about hydrogen technologies as a future driver, a hydrogen bus from the Slovak company Rošero, and the MH2 hydrogen car created in cooperation between the Matador Group and TUKE.

Find out more about the full programme of the Slovak National Day at the Expo 2020 in Dubai here.

Virtual tour of the Slovak Pavilion

For all those who wanted to visit the Slovak Pavilion at the World Expo 2020, but did no make it, we bring you the opportunity to walk around it at least virtually, thanks to this 360-degree tour.

Screenshot-2022-02-22-at-23.53.32-1

EXHIBITION

Slovakia presented itself at the world’s largest exhibition Expo 2020 Dubai

The main theme of the exhibition “Connecting Minds, Creating the Future” was a symbol of innovation and progress.

Building on the main theme, three sub-themes, “Opportunity”, “Mobility” and “Sustainability”, had been created to allow individual countries to present their story through the theme and to foster synergies in the emergence of inspiring partnerships, progressive ideas and creative global collaboration.

The sub-themes highlighted the critical state of our times and its needs, as well as created a space for global dialogue and new ideas. 

Slovakia had historically had much to contribute to progress in the field of mobility. Now we had a unique opportunity to represent our country at the world’s largest exhibition Expo 2020 Dubai within the thematic zone MOBILITY.

Slovak entrepreneurs were able to raise the profile of their cutting-edge companies through a unique global platform and exclusive presentation channels. Our goal was to present Slovakia as a modern country that is attractive not only for its traditions, but also for its innovative inventions and quality people who are able to establish themselves among technologically advanced countries in the world.

The leitmotif of the Slovak exposition was “Movement of the future: hydrogen, aviation and space”.

The motif of the future movement in the Slovak pavilion connected with the creative concept of the ROAD.

It encompassed all these types of roads and the stories behind them. A journey from the ground to the air and space, a journey from traditions to innovative technologies. A journey through history from totalitarianism to democracy.

And finally, the journey towards innovation and a cleaner environment, confirmed by the story of the Slovak President. We showed the world all these journeys, all these powerful stories.

PSP_1164

ARCHITECTURAL DESIGN OF THE PAVILION

Concept by Absurd studio – Ivan Kulifaj
Architectural study – Sieberttalaš – Matej Siebert, Roman Talaš

Concept
The main theme of Expo 2002 Dubai was the movement of the future. The concept of the exhibition adhered to this theme and presented the modes of transport of the future created in Slovakia. The design of the pavilion created a dynamic and at the same time visually neutral environment, which was permanently modified by data on TV and projectors. The content displayed by technology could change the atmosphere of the space in an instant and, with its boundlessness, offered unlimited possibilities in the creation of space and the presentation of products. The touchless exhibition, which brought almost holographic effects in a veil of misty atmosphere and virtually generated spaces, created an experience of time and space travel. Organic shapes, undefined rooms with semi-transparent elements showed that everything is already possible.

The concept of the Slovak Pavilion described the fundamentally rapid development and technological growth in recent years, especially in the mobility sector, the transport of the future. From an agricultural country to a state that has scientists, developers and technologies all over the world in teams and projects that push human knowledge beyond borders.

With a minimalist, dynamic and clean design, the proposal reflected the precision and space for an infinite number of possibilities expressed by light, projection technologies on different levels or a water reservoir. The response to autonomous technologies and interactivity with the user as well as the hygiene of today translated the possibility of controlling technologies without touching.

The visitor became a co-creator and editor of the content that was presented and created interaction for all ages and interest groups. From a mere presentation, it became shapable content that pushed boundaries and information transfer.

Architectural design of the pavilion

OBJECTIVES

The aim of the Slovak exposition was to create an attractive space for a prestigious presentation of Slovakia and for establishing relations with individual visitors, countries and business partners. The participation of Slovak business entities was covered by the Slovak Agency for Investment and Trade Development SARIO.

EXPO is a unique global platform that was an opportunity to accelerate our economy, to grow business opportunities, as well as to restart Slovak tourism and could serve as an impetus to get the whole HORECA segment moving and overcome the effects of the pandemic period.

SLOVAKIA TRAVEL

The EXPO World Exhibition is an important event where country presentations are always the main theme. And that’s why SLOVAKIA TRAVEL was a natural part of this international event, which was attended by 192 countries.

SLOVAKIA TRAVEL aimed to present Slovakia as an attractive and contemporary destination, to help tourism, hotels, waterparks and other institutions to survive the difficult pandemic period, and to return foreign tourists to Slovakia. It was a presentation on a market with a strong tradition and historical relationship with spas.

So SLOVAKIA TRAVEL adapted the “National Week” and thematic “Health and Wellness” week to the spa theme. The ambition was to present Slovakia as a country blessed with immense subterranean wealth, namely plentiful mineral springs.

In addition to spas and thermal springs, SLOVAKIA TRAVEL also presented national parks, a selection of unique ecotopes and natural resources, UNESCO national cultural heritage monuments, caves, mountains, castles, and châteaux, as well as cities such as Bratislava, Košice, Banská Štiavnica, Kremnica, Levoča, etc.

The presentation leveraged the latest tech, and adapted the content projected on a large 360-degree screen in 4K resolution to these themes.

Slovakia travel

THE MAIN THEME OF THE SLOVAK PAVILION

The main theme of the Slovak exposition was in line with the mobility theme

“Motion of the Future: Cutting-Edge Hydrogen and Aerospace Technologies Taking Green Mobility Beyond Horizons”.

The content concept of the Slovak exposition was focused on the presentation of innovative and sophisticated technologies in various segments of mobility, with an emphasis on: hydrogen propulsion technologies as the fuel of the future, technologies in the aviation sector, and technologies in the space sector.

Main exhibits

The main exhibits of the Slovak pavilion were the MH2 hydrogen car, the Androver I and II space mobile robots and the VRM simulator.

Main exhibits

SLOVAK ART AT EXPO 2020 DUBAI

PARTY IN THE 21ST CENTURY

For two months, visitors to the Slovak Pavilion at Expo 2020 Dubai could admire a specially prepared digital 12K exhibition called Party in the 21st Century, under the auspices of SLOVAKIA TRAVEL. These ere works of art/paintings – a mix of photographs of single girls at Slovak traditional party and wreaths, supplemented by face painting and artistic depictions of ornaments from various regions and municipalities. The images were specially animated into several blocks to create a “living connection” between viewers and images. At the exhibition, visitors could also listen to songs such as “Parta moja parta” (Party my party), “Anka ja ťa ľúbim“ (Anka I love you”, and “Na zelenej lúke“ (On the green meadow) from the CD – Party in the 21st century. This was a selection of the most beautiful Slovak folk songs with love and wedding themes and contemporary music genres.

letanovce-fap.jpg

At the Slovak kiosk, visitors could also buy traditional Slovak party and wreaths, which were hand-made for many hours by project ethnologist Katarína Sabová with Romana Mačicová, Andrea Šuleková, and Katarína Bednarčíková. The wreaths and party specifically derived from Liptovská Teplička, Hrušov, Martoviec, Lendak, and Hriňová.

ĽUBO MIKLE

At the Slovak Pavilion, Ľubo Mikle exhibited a statue called F.S.O.B.I., which is an abbreviation of the English name: Future Sound Of Breath In. As the name suggests, the main theme of F.S.O.B.I. was the air we breath, which is currently in an alarming state of pollution. A state in which we live here and now, which unless urgently addressed at all levels, could prove fatal to life on our planet. The F.S.O.B.I. statue opened the topic from moral-ethical angles and thereby facilitates social discussion, contributing with additional inputs and innovative insights, and the progress of thinking in terms of contemporary art.

PSP_1144
Ľubo Mikle | F.S.O.B.I.

GORDANA GLASS

The ambience at the Slovak Pavilion at Expo Dubai was complemented by glass art objects by Gordana Glass from the artist’s New Spirit collection, which reflected the story of our country and promoted sharing of innovative ideas and establishing the new, creative partnerships on a global scale.

Gordana Glass

FILIP KULISEV

Visitors to the EXPO 2020 World Exhibition in Dubai could also admire the beauty of Slovak nature. Our pavilion also included an exhibition Amazing Slovakia by photographer and traveller Filip Kulishev.

With the exception of the sea, Slovakia has absolutely everything that is attractive in tourism. It is not only the Tatra Mountains, but also majestic historical buildings such as the Spiš Castle, the natural diversity of the Slovak Paradise, or technical monuments such as the water mills on the Little Danube.” Filip Kulisev.

Filip Kulisev

JARO VARGA

We don’t know that we know

‘Nature is like a text into which generations of all beings write their vision’, writes Varga, in a sentence that helps to frame the entire work. Varga’s process is deeply personal, reflecting his own struggle with the fragility of nature and an ecological vision of the web of connectivity, ’morphic resonsonances’ through complex ‘morphogenetic fields’. The attempt to record the passage of experiences, an intuitive connection to the floating pulses of nature, and the mental restrictions imposed by education and upbringing are all here. The art here also touches a chord with a much wider world, the collectives’ fears, desires, hopes and anxieties for the future for the humanity, and to wider connections into the other than human web of life intimating at a new ecological vision. The futures we face float in front of us, morphing in and out of focus, both terrifying and beautiful. Shadows on the mind intimate a terrible horizon on the edge of our awareness. Or perhaps the catastrophe has already occurred, for Winnicott (1974) the fear of breakdown is a fear of a breakdown that has already occurred (“dread is just memory in the future tense”).

(from Between art, mind and nature, ecopsychoanalytic reflections on Jaro Varga’s ‘We don’t know that we know’, Joseph Dodds)

IMG_1298-1

MONIKA PASCOE MIKYŠKOVÁ

LOST GARDENS

Monika Pascoe Mikyšková has recently developed the theme of nature in a broad spectrum of subjects, from cells to landscape painting. Through this seemingly non-confrontational topic, she critically examines the ways we perceive and relate to the world.

PSP_4965

WARHOL’S BAR & BISTRO

The Slovak Pavilion restaurant Warhol’s Bar & Bistro – the concept of which was based on Andy Warhol, one of the most successful figures with Slovak roots – had been extremely popular since opening at Expo 2020 Dubai.

The restaurant had been visited by famous names not only from Slovakia, but also from the world. Among the guests were Slovak President Zuzana Čaputová, Sheikh Nahyan Bin Mubarak Al Nahyan – Minister of Tolerance of the UAE and member of the royal family of Abu Dhabi, Peter Sagan, Sajfa, the Geissen family, the most famous car influencer @Supercarblondie, or rapper Ego.

The menu had been prepared by well-known Slovakia-based chefs Martin Zahumensky and Jaroslav Židek. Their concept incorporated traditional ingredients and innovative variations,  and of course included the traditional bryndzové halušky Slovak cheese gnocchi.

ERIK LORINCZ

Visitors to Warhol’s Bar & Bistro could enjoy delicious drinks mixed by the world’s best bartender: Erik Lorincz.

PSP_0878
Erik Lorincz

FASHION

EMA KLEIN

Talented designer Ema Klein’s clothes have become very popular with Slovaks over the years. Her creations are renown for their fine delicacy and elegance. By ideally defining the female figure, her clothes always fit every woman perfectly. She also designed the outfits worn by our Slovak Pavilion hostesses at Expo 2020 Dubai.

PSP_9764
Outfit by Ema Klein

Partners

Subscribe to the Expo 2020 Dubai newsletter
Subscribe
Secured By miniOrange